Marx toys were made from 1919 until 1978. By 1955, the firm had tin toy factories in ten different countries, including Japan, with divisions such as Linemar.
Louis Marx was sixteen when he had to help support the family and started working at the Ferdinand J. Strauss Company, a toy factory that produced for the Abraham & Strauss Department Stores. At the time, Strauss was a true pioneer in the tinplate toys industry.
At the age of 20, Louis' zealousness helped him to become manager. But in 1919 he was fired and decided to start his own business and founded the Louis Marx & Co.
Marx toys are one of the most popular among today's tin toy collectors.
Louis Marx started his company with basically empty hands. He had no machinery, no money, no patents, not did he have customers. But he immediately started contracting with toy producers to manufacture tin toys that Louis himself designed.
David Marx, his younger brother, joined him and became the man behind the operations while Louis had the designing, business and marketing skills. The company of the two brothers Marx would eventually grow to be the world's biggest toy, playsets and toy soldiers producer. Also partly due to two policies: "Give the customer more toy for less money" and "Quality is not negotiable".
From 1921, Louis Marx Co. was able to start making toys independently and with their own designs.
Louis wasn't only an expert at designing toys, he was also very good at marketing. Quality at the lowest price possible, Marx' toys became popular, and so he hardly needed lots of advertising.
After WW2, Marx worked hard to became again the number one largest toy manufacturer in the world: Louis Marx, The Toy King.
In 1982, at the age of 85, Louis Marx died and on the 11th August 1992, Louis Marx & Co.. dissolved, even after a few attempts to keep the firm going.
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