Hartoy is an American promotional company that, besides producing its own American Highway Legends series of 1:64 scale trucks in various liveries, takes basic models from Lledo and others and, through a licensing agreement with numerous companies, customizes them with advertising and logos.
A series of Coca-Cola vehicles and Chevron gas station promotionals are some of the better-known models from Hartoy. American Highway Legends is now the most prominent series from Hartoy.
What's your 'Hartoy' worth? Here are some recently sold items (UK):
|L04023 Gmc T70 Truck Hartz Mountain||05/2019||£4.99|
|L04023 Gmc T70 Truck Hartz Mountain||04/2019||£0.99|
|L04023 Gmc T70 Truck Hartz Mountain||05/2019||£0.99|
|Lesney Matchbox Corgi Classics||05/2019||£18.00|
|Peterbilt 260 Mobil Oil Delivery Truck||06/2019||£6.75|
|See all sold items for more prices|