Holly Hobbie was an artist specialising in drawing greetings cards, lending her name to the characters she drew, which were later issued in doll form. During the 1960s, people became intrigued by her designs featuring a little girl, facing sideways, dressed in a long patchwork frock, with a large bonnet totally obscuring her face. This pose tended to create an urge to see the expression which lurked beneath the brim. Grannies, especially, adored this nostalgia theme, imagining it was their granddaughter lurking under that floppy bonnet, and the whole concept happily coincided with the fashionable look of the day – long, floaty dresses, small prints, Laura Ashley, country style, femininity and pastel shades.

In 1974, Knickerbocker Toys licensed the Holly Hobbie character for a line of rag dolls, launched in 1975. These were a popular toy for young American girls for several years. Additional products were licensed and produced, including fabrics, furniture, ceramics, games, and stationery. Holly Hobbie products were later marketed by American Greetings in association with Carlton Cards.

Beginning in 1989 and into the 1990s, Holly Hobbie dolls were produced by Tomy. Knickerbocker Toys also began producing dolls, but these were vinyl doll heads with soft bodies, unlike the original cloth dolls (rag dolls).

Updated: 16 February 2021

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Holly Hobbie value and price guide

What's your Holly Hobbie worth? Here are some recently sold items.

Picture Title Date Price
39 holly hobbie die cast collectors miniatures nos 39 Holly Hobbie Die Cast Collectors Miniatures Nos... 04/2021 £222.27
ashton drake dianna effner porcelain cloth a holly Ashton Drake Dianna Effner Porcelain Cloth A Holly... 05/2021 £117.13
new holly hobbie knickerbocker american greetings New Holly Hobbie Knickerbocker American Greetings... 05/2021 £141.11
holly hobbie fun times two carousel horse resin Holly Hobbie Fun Times Two Carousel Horse Resin... 04/2021 £105.84
holly hobbie rag doll plush soft huggable doll Holly Hobbie Rag Doll Plush Soft Huggable Doll... 05/2021 £107.61
no pictureSee all sold items on eBay for more prices08/2021£-.--

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