See 'n Say is an educational toy produced by Mattel in 1965 after the success of its (talking) Chatty Cathy doll.

It was the first Mattel talking toy that allowed kids to choose the exact phrase they wanted to hear by adjusting a pointer on the toy's face to a certain item and pulling the "chatty ring."

The Farmer Says See 'n Say made animal sounds when a pointer shaped like a miniature farmer was aimed at pictures of animals on its dial. For example, when pointed at an image of a duck, the phrase "This is a duck... quack, quack, quack" was heard. Likewise, the Bee Says See 'n Say recited different letters of the alphabet ("G...Girl") when its bee-shaped pointer was aimed at them.

Unlike other toys, the original See 'n Says required no batteries. Instead, sound was produced by a simple low-fidelity phonograph record driven by a metal coil wound by pulling the toy's string. This was the same mechanism used in Chatty Cathy dolls.

See N Say value and price guide

What's your 'See N Say' worth? Here are some recently sold items (UK):

Picture Title Date sold Price
Mattel 1965 Baby Say N See Talking Eye 05/2019 £132.17
Talks Eyes Move Pullstring 1960s Mattel 05/2019 £20.64
Activity Centre Baby Toddler Toy 1991 05/2019 £19.74
New Hallmark Keepsake Ornament 2007 06/2019 £28.03
1995 Mattel Slide Seek Zoo Pals 06/2019 £12.02
See all sold items for more prices

See N Say forum (1 comment)

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Mac - January 7, 2018

I'm looking for see n say "farmer says" and "Alphabet from 1969-1971. If you have one you want to sell, contact me at [email not visible]
►reply: If someone has one for sale, leave a message here and the webmaster will forward it.